Nine-year-old child (Ryan Kaji) made nearly $ 30 million in one year opening boxes and reviewing games across The YouTube To hold the title of highest-paid YouTube user for the third year in a row.
Ryan Kaji made $ 29.5 million from his YouTube channel called (Ryan’s World). Ryan’s World, Plus another $ 200 million worth of toys and clothing brands Ryan’s World, including Sleep wear From Marks & Spencer.
He also signed an undisclosed deal, but potentially millions of dollars, for his own Nickelodeon television series.
Kaji began shooting videos for the first time on YouTube in March 2015 after watching other channels to review games.
His family now runs nine YouTube channels, and Ryan’s World is the most popular channel with 41.7 million subscribers with 12.2 billion views.
The most popular video was harvested for the named Kage Huge Eggs Surprise Toys Challenge Over 2 billion views, making it one of the most viewed videos on YouTube.
Kaji and his family now face a threat due to a US Federal Trade Commission investigation into allegations that the sponsors of the videos were not properly disclosed.
The complaint filed by consumer watchdog Truth In Advertising said: Nearly 9 percent of Ryan’s World videos featured a paid recommendation for at least one product aimed at preschoolers, a group that is too young to distinguish between commercial advertising and review, andThese ads often portray unhealthy foods.
Benjamin Burroughs, an assistant professor of journalism and media studies at the University of Nevada, who studies emerging trends and social media, warned of the risk of influencing children targeting other children in ways that parents may not be aware of.
Burroughs said: As a child influencer, companies are courting Ryan to play with modern toys so that other children can see them, and the influencer himself is now a store-bought brand that has its own power and influence.
Burroughs explained that he became interested in the phenomenon of influential children after his kids asked him to do the things the Ryan family was doing.
“My children expect our family to look like the Ryan family,” he said. “The Ryan family can constantly consume products, open a new game every day, and play this new game every day, so there is this constant consumerism that is included in these messages for children.”
The top ten highest-earning YouTube stars earned a total of $ 211 million, according to For a magazine Forbes Business.